By engaging Nuru Digital FZE (“Nuru”, “we”, “us”, or “our”) for any services, accessing our website at nurudigitalmarketing.com, or signing a service agreement or proposal, you (“Client”, “you”) agree to be bound by these Terms of Service.
If you are entering into these terms on behalf of a company or organisation, you represent that you have the authority to bind that entity to these terms.
If you do not agree to these terms, please do not engage our services or use our website.
Nuru Digital FZE provides, but is not limited to, the following services:
The specific scope of services, deliverables, timelines, and fees for each engagement are defined in a separate Proposal or Statement of Work (“SOW”), which forms part of the agreement between Nuru and the Client.
A project commences upon the Client’s written acceptance of a Proposal or SOW and receipt of the required deposit payment, unless otherwise agreed in writing.
All proposals are valid for 14 days from the date of issue unless otherwise stated. Nuru reserves the right to revise pricing if a proposal is accepted after this period.
Any changes to an agreed scope of work must be requested in writing and will be subject to a separate Change Order, which may carry additional costs and timelines.
Project-based work: A deposit of 50% of the total project fee is due before work commences. The remaining balance is due upon project completion, prior to delivery of final files or website launch, unless otherwise specified in the Proposal.
Monthly retainers: Retainer fees are billed monthly in advance. Payment is due within 7 days of invoice date. Failure to pay within 30 days may result in suspension of services.
Ad spend: Where Nuru manages paid advertising campaigns, ad spend is separate from management fees and is paid directly by the Client to the relevant platform (Google, Meta, etc.), or via a pre-funded account managed by Nuru as agreed.
All fees are quoted in USD or AED as specified. Invoices are payable via bank transfer, Wise, or other methods agreed in writing. Late payments may incur a 2% monthly interest charge on overdue amounts.
The Client agrees to:
Nuru is not liable for delays or failures resulting from the Client’s failure to fulfil these responsibilities.
Client-owned materials: All content, logos, trademarks, and assets provided by the Client remain the property of the Client.
Deliverables: Upon receipt of full payment, Nuru assigns to the Client all intellectual property rights in the final deliverables created specifically for that project (e.g. website design, brand identity files). This does not include underlying frameworks, third-party plugins, licensed fonts, or stock assets, which remain subject to their respective licences.
Portfolio rights: Nuru reserves the right to display completed work in its portfolio, case studies, website, and social media unless the Client requests otherwise in writing prior to project completion.
Pre-existing IP: Any tools, methodologies, templates, or systems developed by Nuru prior to or independently of the Client engagement remain the exclusive property of Nuru.
Both parties agree to keep confidential any proprietary or sensitive information shared during the engagement, including business strategies, financial data, client lists, and unpublished content. This obligation continues for 2 years after the end of the engagement. Neither party shall disclose such information to third parties without prior written consent, except as required by law.
Nuru manages paid advertising campaigns (Google Ads, Meta Ads, etc.) with the goal of achieving the Client’s stated objectives. However, Nuru does not guarantee specific results, including but not limited to: a particular number of leads, sales, impressions, click-through rates, or return on ad spend (ROAS).
Advertising performance is influenced by factors outside Nuru’s control, including platform algorithm changes, market conditions, competition, and the quality of the Client’s landing pages or product offering. Nuru will always act in the Client’s best interests and provide transparent reporting.
To the maximum extent permitted by UAE law, Nuru’s total liability to the Client for any claim arising from or in connection with these terms or the services provided shall not exceed the total fees paid by the Client to Nuru in the 3 months preceding the claim.
In no event shall Nuru be liable for any indirect, incidental, consequential, special, or exemplary damages, including loss of profits, loss of data, or loss of business opportunity, even if advised of the possibility of such damages.
By either party: Either party may terminate an engagement by providing 30 days’ written notice.
Fees on termination: Upon termination, the Client is liable for all work completed to the date of termination. Deposits are non-refundable. Any outstanding invoices become immediately payable.
By Nuru for cause: Nuru may immediately terminate the agreement if the Client breaches these terms, fails to make payment, or engages in conduct that is unlawful, harmful, or contrary to the policies of third-party platforms.
Upon termination, Nuru will provide the Client with all completed deliverables for which full payment has been received.
These Terms of Service are governed by and construed in accordance with the laws of the United Arab Emirates, specifically the laws applicable in the Emirate of Dubai.
Any dispute arising from these terms shall first be attempted to be resolved through good-faith negotiation between the parties. If unresolved within 30 days, the dispute shall be referred to the courts of Dubai, UAE, which shall have exclusive jurisdiction.
Nuru reserves the right to update these Terms of Service at any time. Changes will be posted on this page with a revised “last updated” date. Continued use of our services following any changes constitutes acceptance of the updated terms. For active client engagements, material changes will be communicated directly.
For any questions about these Terms of Service, please contact:
Nuru Digital FZE
Dubai, United Arab Emirates
[email protected]
+971 562 813 404