Meta Ads
8 December 202510 min read
How to Run Facebook & Instagram Ads in Kenya: The Complete 2025 Guide
Kenya has over 12 million active Facebook users. But running Meta ads in Kenya is not the same as running ads in the UK or US. This guide covers targeting, creative, budgets, and what a profitable Kenyan campaign actually looks like.
Kelvin Wambugu
CEO & Creative Director
Meta Ads
10 November 20259 min read
How to Get a 3x ROAS on Meta Ads for E-Commerce Brands in Africa
Most African e-commerce brands are leaving money on the table with Meta Ads. Here's the exact framework we use to consistently deliver 3x ROAS and above.
Nuru Digital Team
Performance Marketing Agency
Meta Ads
8 September 202510 min read
The Meta Ads Funnel That Actually Converts: A Step-by-Step Guide for 2025
Most Meta ads campaigns fail because they're missing a funnel. Here's the exact funnel structure we use across every account we manage — and why each layer matters.
Nuru Digital Team
Performance Marketing Agency